Essay on The Importance of Originality in Fashion

THE IMPORTANCE OF ORIGINALITY IN FASHION BY FIRUZÉ FRENCH The Importance of Originality in Fashion By originality in fashion, Im not talking about the originality of everyday people and their fashion style, what they wear and how they wear it. Im talking about the difficulty top fashion designers face every 6 months when they make a great effort to create a contemporary and original collection for the fashion catwalk to please brutally honest fashion critics, of magazines and of the public. The struggle of designers to create collections that must be appeal to a wide range of evaluators, and what are considered to be the toughest judges in any industry, can sometimes be enough to put principal designers such as Viktor Rolf on†¦show more content†¦Balenciaga has recently produced their spring summer 2007 collection where they have used the theme of robotics, metal and solid shape to inspire their collection, giving a futuristic look. However, it seems much more like other collections than one of its own, mainly because futurism is a reoccurring theme on the fashion front because of designers attempting to be innovative. For example, the solid shape is highly similar to Hussein Chalayans fibreglass dresses in aerodynamic forms created in 2000(see catwalk photographs below) where he was inspired by aeroplanes and the ability to fly. It is also similar to Paco Rabannes Autumn Winter 2003-4 show in Paris, which used metal as fabric. This shows how even though you can have creative elements such as the robotic, mechanical leggings that havent been done before, including something similar to another designers work can be the cause of the fall of the entire collection because to a critic, it screams unoriginality. One of my favourite collections is by Dolce Gabbana in Spring Summer 2006 in Milan. After twenty years of fashion collections they proved they still have what it takes to be top designers with garments that are ready-to-wear for the current trend but are all timeless pieces. The collection was inspired by senorita sundresses in bright red lace and broderie anglaise dresses, but reinvented by being styled with black opaque tights and high wedge heels. As one would expect, the size of theShow MoreRelatedNew Balance: Strategic Management1730 Words   |  7 Pagesretains the manufacturing of several shoes within the US, such that several products bore a †Made in USA† label, versus â€Å"Made in China†. A favourite amongst consumers aged 30 and above, whose preference were performance and functionality over fashion appeal and celebrity endorsements. However, due to its focus on the middle-aged group, New Balance has neglected the consumers below 30 years of age. (Bhat, 2005) 2 2. LOVE/hate- This is the New Balance. 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